Acognita can immediately increase the value of your vision, your company, and your community.
Based on our extensive experience, the Acognita Process is designed to drive maximum impact and results.
Give us a call. Discover the difference.
Every project is different. We start by meeting with your team to understand your particular situation, your concerns, and your needs. Then we design a game plan that addresses those unique requirements. Our Initial Assessment is free of charge. It helps you get acquainted with us and see what we have to offer.
Call or email us now for your free assessment.
Communities, like any structure, need to be built on a solid foundation. Acognita’s proprietary Community Architecture Process takes you through every step of Community design. The result is a detailed plan we call the Community Blueprint.
The Community Blueprint consists of some or all the following:
- Community Strategy, Growth & Cultivation Plan – A step-by-step plan for how to launch and grow your community most effectively, to minimize risks while maximizing opportunities. Develop growth estimates based on growth data from other similar communities.
- Acognita’s proprietary Value Chain Analysis – We work closely with you to understand all the elements of your business model and your community to document the ‘value chain’, or the creation and flow of value through your community. The Value Chain helps you visualize how your community builds value for the community members and for you, the community owner.
- Full Feature and Benefit Analysis – We go over every potential community feature to help you define which ones have the most value and prioritize them into logical release Phases.
- Subscription Matrix – Defines the different subscription plans with their features and their price points.
- Reward Mechanisms – Everyone is familiar with reward programs like frequent flyers, cash back, and the like. Successful communities have built-in reward mechanisms. What are your community’s reward mechanisms?
- Revenue Plan – What are your sources of revenue? We help you create a financial model that includes subscriptions, advertising, sponsorships, etc.
- Community Demographics Definition – Work with you to define who your target demographic is. What characteristics uniquely define them.
- User Profiles – Describes the different types of visitors and users along with their needs and motivations.
- Use Cases – Defines all the key actions the users can perform and how they operate, step-by-step.
- Technology Evaluation and Recommendation – Use our experience to recommend the top 2 or 3 choices from full spectrum of 75+ social platforms and technologies which is best suited to your requirements and your budget.
- The Construction Project Plan – Includes all key phases and tasks, with estimated time, effort, and cost.
- Vendor / Partner Evaluation – We have managed hundreds of projects from large to tiny. We have worked with all types of vendors and development partners. We know what it takes and we know how to tell the truly competent from the not so competent.
The following is a list of the services we can provide. We can do any or all of them as needed.
- Design – Defining the look and feel of your community.
- Product Management – Determining what features are critical and how they will function.
- Functional Specifications – Documenting the function of each feature.
- Technical Specifications – Defining how each feature is to be implemented.
- Project Management – Project oversight to ensure everything stays on track. Regular status reports. Direct vendor management (if desired).
The mantra, “if you build it, they will come”, does not apply to social communities. You need solid growth strategies to attract the right market in creative and viral ways. We’ll show you how to leverage these strategies to maximize your community growth including:
- The most current and effective social applications.
- Best practices for distributed social networking.
- SEO/SEM optimization
We’ll help you navigate through the various technologies and best practices to help you grow in a smart and cost-efficient manner that is consistent with your overall business strategy.
Once you’ve established you’re community, you need the right tools to engage and retain your users. It’s not enough to simply have users in your community. You need to keep them engaged in conversation.
We work closely with you to provide the most up-to-date and innovative solutions to engage your community in powerful and effective ways. From current trends within your market niche, to cutting-edge approaches, our in-depth expertise will be your #1 asset.
Get your community talking. Keep them happy. Keep them coming back. We’ll show you the way.
Call us now.